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Home / Technographics / Social Media Management
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Last updated : Jun 29 2022

Social Media Management

Gain market share and customer base information about the top Social Media Management software. Check out our list of Social Media Management Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

165
Technologies
142085
Companies
848
Movements
Categories related to Social Media Management
  • Event Marketing And Management
  • Marketing Automation Platforms
  • Social Marketing
  • Content Marketing Tools
  • Campaign Management

Top 5 Social Media Management technologies in 2023

Over 142085 companies are using Social Media Management tools. Hootsuite with 19.00% market share (26995 customers), Marketo with 17.37% market share (24682 customers), Outbrain with 13.41% market share (19051 customers),

  • Hootsuite

    19.00 %

    Market Share

    26995

    Customers

  • Marketo

    17.37 %

    Market Share

    24682

    Customers

  • Outbrain

    13.41 %

    Market Share

    19051

    Customers

  • Sprout Social

    9.75 %

    Market Share

    13858

    Customers

  • Hopper

    8.34 %

    Market Share

    11854

    Customers

  • Others

    32.13 %

    Market Share

    45645

    Customers

Social Media Management Customers by Employee Count

The majority of Social Media Management category falls in the company size of 0 - 9 employees (55649 companies), 20 - 49 employees (37819 companies), 100 - 249 employees (16809 companies).

Social Media Management Customers by Geography

Companies using Social Media Management technology software are majorly from the United States with 95784 (68.16%), United Kingdom with 13919 (9.90%), Canada with 7583 (5.40%) customers respectively.

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Social Media Management Customers by Industry

Top industries that use Social Media Management for Professional Services (48127), Technology (20700), Retail and CPG (11090).

Market Share for Top Social Media Management Technologies

Analyze the market share of popular Social Media Management technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking Technology Customers Market share
1 Hootsuite 26995 19.00
2 Marketo 24682 17.37
3 Outbrain 19051 13.41
4 Sprout Social 13858 9.75
5 Hopper 11854 8.34
6 monday.com 7483 5.27
7 Tailwind 3686 2.59
8 Meltwater 3567 2.51
9 Blog2Social 3533 2.49
10 Socialbakers Suite 3430 2.41
11 Sprinklr 2332 1.64
12 TweetDeck 2233 1.57
13 Buffer 1606 1.13
14 Salesforce Community Cloud 1221 0.86
15 Zoho Social 1213 0.85
16 CrowdRiff 1138 0.80
17 GetSocial 1050 0.74
18 Shareaholic 975 0.69
19 ClickToTweet 825 0.58
20 Socialbakers 612 0.43
21 Sendible 610 0.43
22 Salesforce Social Studio 590 0.42
23 Planoly 478 0.34
24 Agorapulse 438 0.31
25 ContentStudio 418 0.29
26 SocialBee 400 0.28
27 Loomly 395 0.28
28 Onlim 366 0.26
29 Lightful 361 0.25
30 Hopper HQ 305 0.21
31 Swat.io 262 0.18
32 Falcon.io 242 0.17
33 Crowdynews 230 0.16
34 SocialChamp 226 0.16
35 Tweepi 220 0.15
36 ResPage 214 0.15
37 Main Street Hub 197 0.14
38 FollowUs.com 189 0.13
39 SocialReport 186 0.13
40 RecurPost 185 0.13
41 NUVI 163 0.11
42 Coosto 160 0.11
43 Tweriod 157 0.11
44 Oktopost 154 0.11
45 Crowdfire 153 0.11
46 Dash Hudson 144 0.10
47 Acquisio 137 0.10
48 OnlyWire 135 0.10
49 Cortex 113 0.08
50 SOCi 110 0.08
51 Social Media Wall 106 0.07
52 Everypost 98 0.07
53 Viraltag 94 0.07
54 Spokal 86 0.06
55 MeetEdgar 81 0.06
56 Sociality.io 81 0.06
57 Qwaya 80 0.06
58 HeyOrca 79 0.06
59 PostPickr 73 0.05
60 Sked Social 72 0.05
61 SocialSignIn 72 0.05
62 GAIN 64 0.05
63 eClincher 62 0.04
64 Jamespot 58 0.04
65 Planable 58 0.04
66 Postfity 57 0.04
67 Upflow 57 0.04
68 TweetAdder 52 0.04
69 Modern 48 0.03
70 Amplifr 46 0.03
71 Kontentino 45 0.03
72 Narrow 45 0.03
73 Kuku 43 0.03
74 Hashtag'd 41 0.03
75 Paladin 40 0.03
76 MailClark 39 0.03
77 GroupTweet 39 0.03
78 Repucaution 38 0.03
79 ManageFlitter 37 0.03
80 Sociallymap 33 0.02
81 Facebook Pages Manager 31 0.02
82 Simplify360 31 0.02
83 Mediatoolkit 30 0.02
84 UberSocial 30 0.02
85 myPresences 29 0.02
86 BundlePost 29 0.02
87 Gremlin Social 28 0.02
88 Oracle Social Cloud 28 0.02
89 Publer 27 0.02
90 Pluggio 27 0.02
91 SmarterQueue 26 0.02
92 Engage121 26 0.02
93 Sentiment 25 0.02
94 Socialware 25 0.02
95 BuzzBundle 20 0.01
96 MavSocial 20 0.01
97 Fanbooster 19 0.01
98 spiral16 18 0.01
99 Nexgate 18 0.01
100 GroSocial 17 0.01
101 nTuitive.social 17 0.01
102 Naytev 16 0.01
103 Picodash 15 0.01
104 SoAmpli 15 0.01
105 Symphony Tools 15 0.01
106 PublBox 15 0.01
107 oneQube 15 0.01
108 Clickable 15 0.01
109 Postcron 14 0.01
110 SocialWeaver 14 0.01
111 ShareKit.io 14 0.01
112 Autogrammer 12 0.01
113 Statusbrew 12 0.01
114 Commun.it 12 0.01
115 Stacker 12 0.01
116 Social High Rise 12 0.01
117 Repost 11 0.01
118 Hypegrowth 10 0.01
119 Buzzlogix 9 0.01
120 Rallio 9 0.01
121 CrowdControlHQ 9 0.01
122 Over-Graph 8 0.01
123 Meshfire 8 0.01
124 SocialMotus 8 0.01
125 ReQueue 8 0.01
126 SMhack 8 0.01
127 ATOMIZED 8 0.01
128 Yala 7 0.00
129 Retortal 7 0.00
130 Swift Social 7 0.00
131 Ladderr 6 0.00
132 SocialHub 6 0.00
133 SocialVolt 6 0.00
134 Sociota 6 0.00
135 BrandMaxima 5 0.00
136 SocialXpand 5 0.00
137 BoomSonar 5 0.00
138 Tagplay 5 0.00
139 Rivuu 5 0.00
140 Social Elephants 5 0.00
141 Jarvis 5 0.00
142 Pagelanes 5 0.00
143 Socioh 4 0.00
144 SocialDog 4 0.00
145 Growth Champ 4 0.00
146 Reachpod 4 0.00
147 Digital Roots 4 0.00
148 Socialwally 4 0.00
149 HubNami 4 0.00
150 Smintly 4 0.00
151 Oraquo 3 0.00
152 Yatter 3 0.00
153 Plumlytics 3 0.00
154 DigitaleBox 3 0.00
155 Soshlr 3 0.00
156 OctopuSocial 3 0.00
157 Avaya Social Media Manager 3 0.00
158 Nuvi Publish 2 0.00
159 Socialteria 2 0.00
160 DrumUp 2 0.00
161 Postblazer 2 0.00
162 Tweeps.co 2 0.00
163 Social.iQ 2 0.00
164 Qweboo 2 0.00
165 SocialPano 2 0.00
Technology Market share
Hootsuite 19.00
Marketo 17.37
Outbrain 13.41
Sprout Social 9.75
Hopper 8.34
monday.com 5.27
Tailwind 2.59
Meltwater 2.51
Blog2Social 2.49
Socialbakers Suite 2.41
Sprinklr 1.64
TweetDeck 1.57
Buffer 1.13
Salesforce Community Cloud 0.86
Zoho Social 0.85
CrowdRiff 0.80
GetSocial 0.74
Shareaholic 0.69
ClickToTweet 0.58
Socialbakers 0.43
Sendible 0.43
Salesforce Social Studio 0.42
Planoly 0.34
Agorapulse 0.31
ContentStudio 0.29
SocialBee 0.28
Loomly 0.28
Onlim 0.26
Lightful 0.25
Hopper HQ 0.21
Swat.io 0.18
Falcon.io 0.17
Crowdynews 0.16
SocialChamp 0.16
Tweepi 0.15
ResPage 0.15
Main Street Hub 0.14
FollowUs.com 0.13
SocialReport 0.13
RecurPost 0.13
NUVI 0.11
Coosto 0.11
Tweriod 0.11
Oktopost 0.11
Crowdfire 0.11
Dash Hudson 0.10
Acquisio 0.10
OnlyWire 0.10
Cortex 0.08
SOCi 0.08
Social Media Wall 0.07
Everypost 0.07
Viraltag 0.07
Spokal 0.06
MeetEdgar 0.06
Sociality.io 0.06
Qwaya 0.06
HeyOrca 0.06
PostPickr 0.05
Sked Social 0.05
SocialSignIn 0.05
GAIN 0.05
eClincher 0.04
Jamespot 0.04
Planable 0.04
Postfity 0.04
Upflow 0.04
TweetAdder 0.04
Modern 0.03
Amplifr 0.03
Kontentino 0.03
Narrow 0.03
Kuku 0.03
Hashtag'd 0.03
Paladin 0.03
MailClark 0.03
GroupTweet 0.03
Repucaution 0.03
ManageFlitter 0.03
Sociallymap 0.02
Facebook Pages Manager 0.02
Simplify360 0.02
Mediatoolkit 0.02
UberSocial 0.02
myPresences 0.02
BundlePost 0.02
Gremlin Social 0.02
Oracle Social Cloud 0.02
Publer 0.02
Pluggio 0.02
SmarterQueue 0.02
Engage121 0.02
Sentiment 0.02
Socialware 0.02
BuzzBundle 0.01
MavSocial 0.01
Fanbooster 0.01
spiral16 0.01
Nexgate 0.01
GroSocial 0.01
nTuitive.social 0.01
Naytev 0.01
Picodash 0.01
SoAmpli 0.01
Symphony Tools 0.01
PublBox 0.01
oneQube 0.01
Clickable 0.01
Postcron 0.01
SocialWeaver 0.01
ShareKit.io 0.01
Autogrammer 0.01
Statusbrew 0.01
Commun.it 0.01
Stacker 0.01
Social High Rise 0.01
Repost 0.01
Hypegrowth 0.01
Buzzlogix 0.01
Rallio 0.01
CrowdControlHQ 0.01
Over-Graph 0.01
Meshfire 0.01
SocialMotus 0.01
ReQueue 0.01
SMhack 0.01
ATOMIZED 0.01
Yala 0.00
Retortal 0.00
Swift Social 0.00
Ladderr 0.00
SocialHub 0.00
SocialVolt 0.00
Sociota 0.00
BrandMaxima 0.00
SocialXpand 0.00
BoomSonar 0.00
Tagplay 0.00
Rivuu 0.00
Social Elephants 0.00
Jarvis 0.00
Pagelanes 0.00
Socioh 0.00
SocialDog 0.00
Growth Champ 0.00
Reachpod 0.00
Digital Roots 0.00
Socialwally 0.00
HubNami 0.00
Smintly 0.00
Oraquo 0.00
Yatter 0.00
Plumlytics 0.00
DigitaleBox 0.00
Soshlr 0.00
OctopuSocial 0.00
Avaya Social Media Manager 0.00
Nuvi Publish 0.00
Socialteria 0.00
DrumUp 0.00
Postblazer 0.00
Tweeps.co 0.00
Social.iQ 0.00
Qweboo 0.00
SocialPano 0.00
Customer Technology Stack Analysis

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FAQ

Find answers to the most often asked questions by users.

Who are the top Social Media Management software market leaders?

Top leaders in the category for Social Media Management software are Hootsuite , Marketo , Outbrain . Here, you can view a full list of Social Media Management tools in the market.

How many companies use Social Media Management software these days?

Around the world in 2023, over 161241 companies are currently using one or more Social Media Management software. Out of these, there are 95784 companies using Social Media Management tools that are originally from the United States .

Which company has the most significant market share in the Social Media Management software space?

The top few companies that have the most significant market share in the Social Media Management space are Hootsuite with 19.00 % of market share Marketo with 17.37 % of market share Outbrain with 13.41 % of market share . Check for other Social Media Management technologies market share here.

What are the top industries that usually use Social Media Management softwares?

The top industries that use Social Media Management software are Professional Services (48127) , Technology (20700) , Retail and CPG (11090) .

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