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Home / Technographics / Personalization
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Last updated : Jun 29 2022

Personalization

Gain market share and customer base information about the top Personalization software. Check out our list of Personalization Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

98
Technologies
49441
Companies
NA
Movements
Categories related to Personalization
  • Event Marketing And Management
  • Marketing Automation Platforms
  • Social Marketing
  • Content Marketing Tools
  • Campaign Management

Top 5 Personalization technologies in 2023

Over 49441 companies are using Personalization tools. Adobe Target with 13.17% market share (6511 customers), Piwik PRO with 11.67% market share (5768 customers), Oracle ATG Web Commerce with 7.14% market share (3532 customers),

  • Adobe Target

    13.17 %

    Market Share

    6511

    Customers

  • Piwik PRO

    11.67 %

    Market Share

    5768

    Customers

  • Oracle ATG Web Commerce

    7.14 %

    Market Share

    3532

    Customers

  • Ezoic

    6.60 %

    Market Share

    3262

    Customers

  • Medio

    5.84 %

    Market Share

    2887

    Customers

  • Others

    55.58 %

    Market Share

    27481

    Customers

Personalization Customers by Employee Count

The majority of Personalization category falls in the company size of 0 - 9 employees (18332 companies), 20 - 49 employees (10999 companies), 100 - 249 employees (5149 companies).

Personalization Customers by Geography

Companies using Personalization technology software are majorly from the United States with 32218 (69.06%), United Kingdom with 3550 (7.61%), Germany with 2081 (4.46%) customers respectively.

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Personalization Customers by Industry

Top industries that use Personalization for Professional Services (84654), Retail and CPG (41483), Technology (40956).

Market Share for Top Personalization Technologies

Analyze the market share of popular Personalization technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking Technology Customers Market share
1 Adobe Target 6511 13.17
2 Piwik PRO 5768 11.67
3 Oracle ATG Web Commerce 3532 7.14
4 Ezoic 3262 6.60
5 Medio 2887 5.84
6 Personizely 2457 4.97
7 Emarsys 1889 3.82
8 Dynamic Yield 1830 3.70
9 Cxense 1824 3.69
10 Listrak 1686 3.41
11 Oracle Commerce 1650 3.34
12 Crownpeak 1234 2.50
13 Acquia 1184 2.39
14 mParticle 1120 2.27
15 Jivox 1002 2.03
16 Kameleoon 980 1.98
17 Qubit 953 1.93
18 Insider 841 1.70
19 Certona 567 1.15
20 Mutiny 539 1.09
21 Lytics 494 1.00
22 BloomReach 450 0.91
23 SmarterHQ 422 0.85
24 SAS Customer Intelligence 399 0.81
25 Twik 363 0.73
26 Get Smart Content 326 0.66
27 OneSpot 303 0.61
28 RightMessage 294 0.59
29 Unless 286 0.58
30 Outgrow 281 0.57
31 Adestra 254 0.51
32 Browsi 248 0.50
33 Tooltip.io 248 0.50
34 Influ2 238 0.48
35 dotCMS 215 0.43
36 ExitIntel 204 0.41
37 Adoric 186 0.38
38 Pulse Insights 182 0.37
39 Pisano 176 0.36
40 LiftIgniter 155 0.31
41 Scalefast 141 0.29
42 RecastAI 140 0.28
43 Drawbridge 129 0.26
44 BySide 114 0.23
45 Plumb5 101 0.20
46 Reactful 93 0.19
47 Cerkl 93 0.19
48 Quintype 91 0.18
49 Fanplayr 85 0.17
50 ACTITO 55 0.11
51 Groupmail 54 0.11
52 4-Tell 50 0.10
53 Cordial 47 0.10
54 Knexus 47 0.10
55 QGraph 43 0.09
56 Ivanti Environment Manager 41 0.08
57 SessionM 41 0.08
58 Peerius 39 0.08
59 Recombee 36 0.07
60 ContentRaven 36 0.07
61 TellApart 32 0.06
62 AceBot.ai 28 0.06
63 Prudsys 28 0.06
64 FunnelEnvy 28 0.06
65 Netmining 26 0.05
66 REES46 eCommerce Marketing Personalization Suite 26 0.05
67 Convert Experiences 26 0.05
68 Traqli 24 0.05
69 Boingnet 23 0.05
70 Idio 23 0.05
71 Logic Hop 21 0.04
72 Experiture Marketing Platform 20 0.04
73 Wylei 19 0.04
74 Yusp 18 0.04
75 HTK | Horizon Loyalty Hub 17 0.03
76 Leadworx 16 0.03
77 Voyat 15 0.03
78 Enthusem 15 0.03
79 AdGreetz 14 0.03
80 Booshaka 9 0.02
81 Airim 9 0.02
82 Adapti 9 0.02
83 DecisionLink 8 0.02
84 Monoloop 8 0.02
85 Taykey 7 0.01
86 Bunting 7 0.01
87 ReactX 7 0.01
88 BrightInfo 6 0.01
89 AppToolkit 6 0.01
90 Driveback 6 0.01
91 ExpertSender 5 0.01
92 IBM Campaign 5 0.01
93 Spinnakr 4 0.01
94 Index 2 0.00
95 CASA 2 0.00
96 Rezza 2 0.00
97 True Fit Genome Platform 2 0.00
98 Sensiya 2 0.00
Technology Market share
Adobe Target 13.17
Piwik PRO 11.67
Oracle ATG Web Commerce 7.14
Ezoic 6.60
Medio 5.84
Personizely 4.97
Emarsys 3.82
Dynamic Yield 3.70
Cxense 3.69
Listrak 3.41
Oracle Commerce 3.34
Crownpeak 2.50
Acquia 2.39
mParticle 2.27
Jivox 2.03
Kameleoon 1.98
Qubit 1.93
Insider 1.70
Certona 1.15
Mutiny 1.09
Lytics 1.00
BloomReach 0.91
SmarterHQ 0.85
SAS Customer Intelligence 0.81
Twik 0.73
Get Smart Content 0.66
OneSpot 0.61
RightMessage 0.59
Unless 0.58
Outgrow 0.57
Adestra 0.51
Browsi 0.50
Tooltip.io 0.50
Influ2 0.48
dotCMS 0.43
ExitIntel 0.41
Adoric 0.38
Pulse Insights 0.37
Pisano 0.36
LiftIgniter 0.31
Scalefast 0.29
RecastAI 0.28
Drawbridge 0.26
BySide 0.23
Plumb5 0.20
Reactful 0.19
Cerkl 0.19
Quintype 0.18
Fanplayr 0.17
ACTITO 0.11
Groupmail 0.11
4-Tell 0.10
Cordial 0.10
Knexus 0.10
QGraph 0.09
Ivanti Environment Manager 0.08
SessionM 0.08
Peerius 0.08
Recombee 0.07
ContentRaven 0.07
TellApart 0.06
AceBot.ai 0.06
Prudsys 0.06
FunnelEnvy 0.06
Netmining 0.05
REES46 eCommerce Marketing Personalization Suite 0.05
Convert Experiences 0.05
Traqli 0.05
Boingnet 0.05
Idio 0.05
Logic Hop 0.04
Experiture Marketing Platform 0.04
Wylei 0.04
Yusp 0.04
HTK | Horizon Loyalty Hub 0.03
Leadworx 0.03
Voyat 0.03
Enthusem 0.03
AdGreetz 0.03
Booshaka 0.02
Airim 0.02
Adapti 0.02
DecisionLink 0.02
Monoloop 0.02
Taykey 0.01
Bunting 0.01
ReactX 0.01
BrightInfo 0.01
AppToolkit 0.01
Driveback 0.01
ExpertSender 0.01
IBM Campaign 0.01
Spinnakr 0.01
Index 0.00
CASA 0.00
Rezza 0.00
True Fit Genome Platform 0.00
Sensiya 0.00
Customer Technology Stack Analysis

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Instantly reveal the technology stack of any website. Generate a free report by analyzing a list of your customers to find the top 5 common technologies currently being used across your customers.

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FAQ

Find answers to the most often asked questions by users.

Who are the top Personalization software market leaders?

Top leaders in the category for Personalization software are Adobe Target , Piwik PRO , Oracle ATG Web Commerce . Here, you can view a full list of Personalization tools in the market.

How many companies use Personalization software these days?

Around the world in 2023, over 54251 companies are currently using one or more Personalization software. Out of these, there are 32218 companies using Personalization tools that are originally from the United States .

Which company has the most significant market share in the Personalization software space?

The top few companies that have the most significant market share in the Personalization space are Adobe Target with 13.17 % of market share Piwik PRO with 11.67 % of market share Oracle ATG Web Commerce with 7.14 % of market share . Check for other Personalization technologies market share here.

What are the top industries that usually use Personalization softwares?

The top industries that use Personalization software are Professional Services (84654) , Retail and CPG (41483) , Technology (40956) .

Choose Technologies to Compare

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Adobe Target vs Piwik PRO
Adobe Target vs Oracle ATG Web Commerce
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Piwik PRO vs Ezoic
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