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32150

Pardot

25498

Marketo

Current Customers

Comparing the customer bases of Pardot and Marketo, we can see that Pardot has 32150 customers, while Marketo has 25498 customers.

7.67%

Pardot

6.09%

Marketo

Market Share

Pardot has a 7.67% market share in the Lead Management category, while Marketo has a 6.09% market share in the same space.

Pardot

2 nd

Marketo

4 th

Category Ranking

In the Lead Management category, with 32150 customers Pardot stands at 2nd place by ranking, while Marketo with 25498 customers, is at the 4th place.

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Compare Pardot vs Marketo customers by industry

Comparing Pardot and Marketo customers by industry, we can see that Pardot has more customers from the Marketing CRM Technology industries, while Marketo has more customers in Marketing CRM Technology industries.

Industry Pardot Customers Marketo Customers
Marketing 353 331
CRM 314 198
Technology 307 231
Consulting 304 200
SaaS 295 303
Salesforce 285 92
Digital Marketing 275 266
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Compare Pardot vs Marketo customers by geography

Comparing Pardot and Marketo customers based on their geographic location, we can see that Pardot has more customers in United States Venezuela Canada , while Marketo has more customers in United States Zimbabwe Australia .

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Compare Pardot and Marketo with other technologies

Compare technologies in Lead Management with Pardot and Marketo on the basis of market share, customers and industry

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FAQs

What are the different markets in which Pardot and Marketo compete against each other?

Pardot and Marketo compete against each other in the Campaign Management Lead Generation Lead Management Marketing Analytics Marketing Automation .

How does the market share of Pardot and Marketo compare in the Lead Management market?

In the Lead Management market, Pardot has a 7.67% market share in comparison to Marketo’s 6.09%. Since it has a better market share coverage, Pardot holds the 2nd spot in Slintel’s Market Share Ranking Index for the Lead Management category, while Marketo holds the 4th spot.

How many customers are acquired by Pardot and Marketo in the Lead Management segment?

Pardot has 32150 customers and Marketo has 25498 customers in the Lead Management segment. Pardot has 6652 more customers than Marketo in this category.

What are the countries in which Pardot and Marketo has more customers?

Pardot has more customers in United States Venezuela Canada .
Marketo has more customers in United States Zimbabwe Australia .

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