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Technographics / Lead Generation / Marketo
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Last updated : May 11 2022

Marketo

Marketo provides a complete marketing software platform to businesses of all sizes with tools for marketing automation, campaign management, & lead nurturing.

  • Lead Generation

Market Share of Marketo

  • Current Customer The number of companies that currently use Marketo
  • 29168
  • Market Share TIndicates the percentage of market accounted for by this technology in the Lead Generation category.
  • 11.10%
  • Websites Added The number of companies that have started using Marketo in the past month.
  • 1
  • compared to last month
  • Websites Dropped The number of companies that have stopped using Marketo in the past month.
  • 1
  • compared to last month

Top Competitors and Alternatives of Marketo

The top three of Marketo’s competitors in the Lead Generation category are HubSpot Marketing with 39.25%Pardot with 12.49%OptinMonster with 7.39% market share.

Technology Domains Market Share Versus page
HubSpot Marketing 103184 39.25% Marketo vs HubSpot Marketing
Pardot 32834 12.49% Marketo vs Pardot
OptinMonster 19433 7.39% Marketo vs OptinMonster
Leadfeeder 16373 6.23% Marketo vs Leadfeeder
Drift 16333 6.21% Marketo vs Drift
WordStream Advisor 11458 4.36% Marketo vs WordStream Advisor
Pipedrive 8840 3.36% Marketo vs Pipedrive
Sleeknote 4523 1.72% Marketo vs Sleeknote
Leadinfo 3860 1.47% Marketo vs Leadinfo
Albacross 3754 1.43% Marketo vs Albacross
CIENCE 3370 1.28% Marketo vs CIENCE
Lead Liaison 3234 1.23% Marketo vs Lead Liaison
Uberflip 1575 0.60% Marketo vs Uberflip
PathFactory 710 0.27% Marketo vs PathFactory
VisitorTrack 697 0.27% Marketo vs VisitorTrack
LeadBoxer 464 0.18% Marketo vs LeadBoxer
Qualifio 399 0.15% Marketo vs Qualifio
Leadberry 398 0.15% Marketo vs Leadberry
Happierleads 342 0.13% Marketo vs Happierleads
Jumplead 262 0.10% Marketo vs Jumplead

Popular Comparisons

Top Competitors and Alternatives of Marketo

The top three of Marketo’s competitors in the Lead Generation category are HubSpot Marketing with 39.25%Pardot with 12.49%OptinMonster with 7.39% market share.

Marketo vs HubSpot Marketing
Marketo vs Pardot
Marketo vs OptinMonster
Marketo vs Leadfeeder
Marketo vs Drift
Marketo vs WordStream Advisor
Marketo vs Pipedrive
Marketo vs Sleeknote
Technology Stack Analysis

Compare Tech Stack of Marketo and Its Competitors

Get the list of top 5 common technologies used by Marketo and its competitors.

Customers of Marketo

Around the world in 2022, over 24629 companies have started using Marketo as Lead Generation tool.

Customers Employee Range City Region Country Social Links
AC Roma Inc 10k+ Cleveland Ohio United States
Microsemi Corporation 10k+ Aliso Viejo California United States
Stryker Spine 10k+ Leesburg Virginia United States
TeamHealth 10k+ Knoxville Tennessee United States
Yokogawa 10k+ Tokyo Tokyo Japan
Andrews International 10k+ Valencia California United States
Cryovac 10k+ Simpsonville South Carolina United States
Mckesson 10k+ San Francisco California United States
Crothall Healthcare 10k+ Wayne Pennsylvania United States
Accenture 10k+ Dublin Dublin Ireland

Find which Marketo customers are ready to buy from you by using Slintel's buying intent score.

Marketo Customers by Industry

The three top industries that use Marketo for Lead Generation are Marketing (613)Digital Marketing (458)Saas (415).

Marketo Customers by Employee Count

The majority of Marketo’s customers for the lead-generation category fall in the company size of 1-10 employees (6806 companies)11-50 employees (6097 companies)51-200 employees (5034 companies).

Marketo Customers by Geography

The top three geographies of Marketo for lead-generation are the United States with 15310(63.23%)United Kingdom with 1682(6.95%)Canada with 985(4.07%) customers respectively.

Employees of Marketo

Download Slintel’s Chrome Extension to get verified contact data of Marketo employees.

Also see other Products/Services by Marketo in:

  • Social Media
  • Marketing Automation Platforms
  • Online Marketing
  • Predictive Lead Scoring
  • Sales Force Automation

FAQ

Find answers to the most often asked questions by users.

Who are the top Marketo competitors?

Marketo’s Top competitors in the lead-generation category are HubSpot MarketingPardotOptinMonster. You can view a full list of Marketo competitors here. Slintel uses advanced data mining and AI algorithms to track customers and competitors of Marketo and 40,000 other technologies on the internet.You can also compare Marketo and its feature with top competitors here : Marketo vs HubSpot Marketing Marketo vs Pardot Marketo vs OptinMonster .

What is Marketo customer distribution based on company size?

The majority of Marketo’s customers for the lead-generation category fall in the company size of 1-10 employees (6806 companies)11-50 employees (6097 companies)51-200 employees (5034 companies). You can view a distribution chart of Marketo customers by company size here.

What is Marketo market share in the lead-generation?

Marketo has market share of 11.10% in lead-generation market. Marketo competes with 46 competitor tools in lead-generation category. The top alternatives for Marketo lead-generation tool are HubSpot Marketing with 39.25%Pardot with 12.49%OptinMonster with 7.39%market share.

What are the top industries that use Marketo?

Top industries that use Marketo for lead-generation are Marketing (613)Digital Marketing (458)Saas (415).

What are the top countries that use Marketo?

Around the world in 2022, over 24629 companies have started using Marketo as lead-generation tool. Companies using Marketo for lead-generation are majorly from United States with 15310 customers. 63.23% of Marketo customers are from the United States. Other top countries using Marketo are United Kingdom Canada with 1682(6.95%) 985(4.07%) customers respectively.

Justine Lyon
Justine Lyon
Senior VP of Sales, Ally
At my previous organization we used Zoominfo and LInkedIn Navigator for contact, Bombora for intent and DiscoverOrg for account info. When I joined Ally where we use Slintel, I found it to be as valuable as all the other tools combined!
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