With Slintel, Nabras’ team at Whatfix has seen 20%-30% more pipeline growth, and they have booked 30% more meetings than they did before. Slintel has helped Nabras and his team add value to each conversation they have, at every touchpoint. He wanted to remove ...mundane research responsibilities from his team and shift their focus and energy into finding prospects whom they can help solve a problem. He did all this and more with Slintel. Read more
Whatfix is a Digital Adoption Platform that helps enterprises onboard, train and support their application users. Nabras Mohammed is the Business Development Lead for the APAC team at Whatfix and has been managing the business for their Asia Pacific region for the last two years. His main goal was to scale their business development operation, identify new industry segments, product lines that can tackle targets, and some.
A personal focus for Nabras was to remove mundane tasks like finding basic information about the lead manually from his team’s task list. He wanted them to channel that energy into prospecting and educating their prospects.
What is amazing is the kind of data that Slintel has in terms of the contacts for an organization and data for key decision-makers and buying intent of a prospect
As a company in the hyper growth phase where they were growing rapidly and scarily fast, Whatfix was reaching out to a lot more people than they originally had planned (read 10x more). A major challenge lay in enabling the team to send the right messages and add value to each conversation that they had with their prospects.
And that's where Slintel came in. The challenge With Slintel, they wanted to figure out what challenges the prospect might have and find the right person to have the conversation with aka a decision-maker. Instead of spending their time chasing leads blindly, they wanted to shift focus to prospective companies which had enough data. The kind of data that described the company’s technographic landscape, and what kind of tools they had in their technology stack. On top of that, Slintel had real-time updates about technology movements, contract renewal dates, and lead and company data. Insights like these consistently added value in every prospect touchpoint they had.
I've used multiple systems, including a lot of Slintel’s competitors in the past, in this and the previous organizations that I've worked in. The data was always scattered- you get your technology landscape information, company information, and contact information from different systems, but Slintel is the one platform that combines all these things.
Technographic landscape was one of the main uses for Whatfix. Nabras says that even if some tools had quantity for technographic landscapes, determining accuracy for them was another task altogether. With Slintel, they have the guarantee of the technographic landscape being accurate, which provided Whatfix the kind of constant they were in search of.
According to Nabras, on a cold call where you have only 10 to 15 seconds to impress the prospect, being uninformed about their pain points and catching them off guard is a big no-no.
To show value in the first touchpoint, they needed to personalize their messaging using terms that the prospect understands, and which clearly communicates what value they are going to add.
For Whatfix to double down on their messaging and prospecting, they needed to find key decision-makers and understand them to be able to pitch their digital adoption software.
Slintel actually helped us get more information about the account in no time. If normal platforms give us 1, Slintel gives us 10 more prospects than usual whom I can talk to in every account along with the contact information. Slintel is definitely a tool that helps us be more productive in our day-to-day operations.
With Slintel, Nabras’ team at Whatfix has seen 20%-30% more pipeline growth, and they have booked 30% more meetings than they did before.
Slintel has helped Nabras and his team add value to each conversation they have, at every touchpoint. He wanted to remove mundane research responsibilities from his team and shift their focus and energy into finding prospects whom they can help solve a problem. He did all this and more with Slintel.
Slintel has definitely amazed all of us with the kind of information that they have on their Chrome extension that helps us fetch information from LinkedIn profiles. I think Slintel has about 40%-50% more accuracy than any other platform. It is a huge plus for any organization that are trying to reach out to more and more people, every day.
Send to my inbox
See how Whatfix uses Slintel to achieve these results.
Decrease in research time
Increase in response rates
More meetings booked
Increase in win rates