Place Technology + Slintel

How Place Technology Gets More Prospects, Opportunities, and Customers Using Slintel

Since coming on board, Aaron Drummond and his team at Place Technology have been able to get more meetings, generate more opportunities, and acquire more customers. Learn how they did this using Slintel in our one-page case study.

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  • Insights from
  • Company's Profile
  • Challenges
  • Solutions
Aaron_Drummond
Aaron Drummund
Sales Manager, Place Technology
Finance
Industry Use Case
Having the ability to get in net new opportunities, net new prospects that have the type of technographics and the markings that we're focusing on— it's changed the way we’ve been able to hit those key milestones that we need in order for the company to grow.
  • Employees
    11-50
  • Type
    Private
  • Country
    United States
  • Sector
    Computer Software
  • Headquarters
    Austin
  • Key Industry
    Computer Software
  • Website
    placetechnology.com
more info right cheviron
  • Looking for a pipeline of rich data and insights in their system for performing sales outreach.
  • Target users of Salesforce, QuickBooks Online, and Xero, software with which the Place CPM product integrates
  • Discover specified target users and their contact information.
  • Enables them to personalize their messaging, positioning, and outreach, resulting in an enhanced sales workflow and improved conversion rates.

About Place Technology

Founded by serial entrepreneurs Brandon Metcalf and Kabe VanderBaan, Place Technology is a comprehensive financial forecasting solution for SaaS and professional services companies. The company’s core solution, PlaceCPM, delivers the flexibility and accuracy that finance teams need to generate models that will deliver business impact quickly and efficiently. Place Technology has raised more than $4 million in funding to date led by Geekdom Fund.

Business Needs / Challenges

The biggest challenge for the Place Technology team was to get a product that would provide a pipeline of rich data and insights in their system for performing sales outreach. Beyond that, they also wanted to target users of Salesforce, QuickBooks Online, and Xero, software with which the Place CPM product integrates.

quote

Aaron Drummond, Sales Manager at Place Technology says
We have a very specific Ideal Customer Profile (ICP), so every minute and every hour we spend for every opening is extremely vital, in my view. If we're spending time trying to qualify or do outreach on leads that just don't meet ourICP, then it's a waste of time for my sales team.

Solutions Offered by Slintel

Slintel helps the Place Technology Sales Team discover companies that use Salesforce, and then find contacts that are connected to those companies. It also helps them look up specific accounts that they are targeting to see if the companies already use QuickBooks Online or Xero. This enables them to personalize their messaging, positioning, and outreach, thus improving the team’s entire sales workflow and increasing their conversion rates.

quote

Slintel gives us the ability to speed up our process by filtering out company size, geographical areas, and technology used, but then also does that next step that I think everybody needs, which is providing good contact emails and phone numbers.

Place Technology chose Slintel as their provider after Aaron did a lot of research on different applications that could help them with technographic sourcing and targeting QuickBooks Online or Xero customers. After looking at the volume and quality of the data in the Slintel platform, he was convinced that it was the right product for his growing Sales Team.

Results & Benefits

After adding Slintel to their workflow, Place Technology has seen an increase in the number of calls, connections, net new prospects, and net new opportunities that their team has been able to generate. More importantly, Place Technology has acquired 30 new customers after coming on board as a customer, and the team loves the product and customer service.

2X

Increase in Calls and Connections

30

New Customers in 7 months

3X

Increase in New Net Prospects and Opportunities
quote

I've been extremely motivated and happy with how we're getting the right types of prospects in,” says Aaron. “It's changed the way we’ve been able to hit those key milestones that we need in order for the company to grow.

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Start growing with Slintel today

See how Place technology uses Slintel to achieve these results.

What more can you ask for from Slintel?

Decrease in reach time

35%

Decrease in research time

3X Increase in response rate

3X

Increase in response rates

60% More meeting booked

60%

More meetings booked

2X Increase in win rates

2X

Increase in win rates

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