ZAP Group Inc ZAP Group Inc

ZAP gives customers 5% to 20% Cash Back every time they spend in any partner merchant. Customers can then use the Cash Back to pay for their purchases in these same establishments. ZAP gives brick an ... d mortar merchants precise data and allows them to know who their customers are, similar to Google Analytics. Using this data, they can then create targeted promotions to very specific customer segments (non-returning, high spenders, and others) and send digital coupons directly to customers' ZAPtag Read more

• Marketing & Advertising