HR Buying Patterns - Payroll

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Last updated April 3, 2019

Branding guru Brian Rashid recently said that payroll software is the top tool that  ‘every executive leader should use to build a more efficient business.' Across companies, HR Departments have been spending a high amount of time and energy in order to manage the payroll in the company.  Fortunately, there are many softwares that can help firms accomplish this mission in a more effective way. 

To get in-depth technology insights into how payroll and benefits technologies are performing, we will be dissecting the top 10 HR Tech companies in the market, while understanding their customer landscape, demographics, and how they are performing over time. 

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Onpay

Onpay tops our list in terms of the number of customers. It has an easy interface that makes it ideal for small businesses looking for a quick-fix solution. It is the biggest player in the sector in terms of market share as well as number of customers. Onpay also continues to grow by adding new customers at a rapid pace every month.

Website count: 45,364

Users added this month: 8

Users lost this month: 2

Customer demographics: Their clients include massive players in their industries, like Intel, IBX, 53.com, and 5to1.com. All companies that are based in the United States and have more than 10 thousand employees each. 

Onpay's Website

 

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Peoplesoft Benefits

Peoplesoft started in 1989 and has been a pioneer in the industry for many years. Having been acquired by tech giant Oracle in 2004, it provides not only payroll and HR related functions, but also financial, supply chain, customer relationship, and enterprise performance softwares. By virtue of having been around a long time, Peoplesoft continues to enjoy the first mover's advantage. However, it is slowly being replaced by more sophisticated technologies with simpler interfaces and has the highest drop rate.

Website count: 7,708

Users added this month: 4

 Users lost this month: 6

Customer demographics: Top customers include US-based companies like Disys, Idhasoft, and Infinite. Most of their top customers have between 5 to 10 thousand employees.

Peoplesoft's Website

 

 

ADP RUN

RUN is powered by ADP, a leading HR Tech company and it's also focused on providing simple solutions that don't have a steep learning curve. Small and medium enterprises are their primary target audience.

Website count: 4,828

Users added this month: 0

Users lost this month: 2

Customer demographics: Their top customers are all based in the United States and include companies like DTN, Alvogen, and authorsolutions.com. Most top customers have between 5 to 10 thousand employees.

ADP Run's Website

 

Quickbooks Payroll

Quickbooks has dominated the world of accounting software for a long time, and now, its payroll software is also known for its simplicity and smooth user experience, being easily integrated with Quickbooks' accounting software. 

Website count: 2,711

Users added this month: 1

Users lost this month: 1

Customer demographics: Their biggest customer is their parent company Intuit, which has close to 10 thousand employees. Other notable customers include Mint, NBT bank, and the Silver Lining. 

Quickbooks' Website

 

Paylocity

Paylocity is a new entrant in the market and is known for its modern, cloud-based technology and its focus on medium-sized enterprises. 

Website count: 788

Users added this month: 1

Users lost this month: 0

Customer demographics: Their biggest customer is an Israel-based company, Deltagalil with more than 10 thousand employees. Its other customers are smaller companies and startups like PeakCampus and AZCentral. Most of these companies have between 1 to 5 thousand employees. 

Paylocity's website

 

Dayforce

Dayforce differentiates itself because its HR management software doesn't restrict itself to just payroll processing, it also integrates performance objectives into the planning, scheduling, and management of the employees. This helps organizations manage teams better and achieve optimal outcomes. 

Website count: 529

Users added this month: 1

Users lost this month: 0

Customer demographics: BLDR is Dayforce's top client with over 10 thousand employees. Other important customers include Prometric, Bottomline, and Emmis.

Dayforce's website

 

Paychex

Paychex believes in a comprehensive approach to payroll software. It has solutions that cater to startups as well as those that provide to large enterprises. 

Website count: 182

Users added this month: 0
Users lost this month: 0

Customer demographics:  Huntington in Columbus, Ohio is Paychex's biggest client with more than 10 thousand employees. Other significant clients include firstmerit.com, Flanderscorp, and Sunchemical. 

Paychex's website

 

Wave Payroll

Wave Payroll focuses on small companies from their payroll for salaried employees to managing local, federal, and state taxes. Wave has a comprehensive platform that is also very intuitive and easy to use. 

Website count: 178

Users added last month: 0

Users lost last month: 0

Customer demographics: Their customers are primarily small businesses who have anywhere between 11 to 200 employees. And.co, qat.com, and self.com are some of their biggest customers.

Wave Payroll's website 

 

Amcheck

Amcheck has been around since 1996. However, its long history in the market was starting to work against it, as customers are now moving over to newer technologies. 

Website count: 118

Users added last month: 0

Users lost last month: 4

Customer demographics:  Amcheck has customers from all over the world including the United States, the United Kingdom, Canada, and India. Their biggest customers include Avire-Global, Zoller, and digitalfg.com. They're composed of primarily smaller companies with 11 to 200 employees.  

Amcheck's website

 

Zenefits

Zenefits is a new entrant in this market. It was founded in 2013 and it has carved a niche for itself since then. Zenefit's advantage lies in its modern cloud-based software and its focus on health insurance coverage.

Website count: 103

Users added last month: 0

Users lost last month: 0

Customer demographics: Since it's a US-based company, most of Zenefit's clients are also from the same country. Their main focus is smaller companies that have between 51 to 200 employees. Some of its biggest customers include Antra, Acceleprise, and ALC. 

Zenefit's website

 

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